In recent years, there’s been a noticeable shift in the way Indian consumers approach food choices—particularly when it comes to cooking oils. From fitness enthusiasts to homemakers, many are moving away from chemically refined oils and embracing cleaner, traditional options.
What’s Wrong with Refined Oils?
Refined oils, though widely available, are subjected to extreme heat, deodorizers, and chemical solvents to increase shelf life and reduce color or odor. Unfortunately, this process destroys natural nutrients, flavors, and antioxidants—elements essential to good health. Over time, regular consumption of refined oils may contribute to inflammation and chronic conditions like obesity, diabetes, and cardiovascular disease.
The Return of Traditional Practices
Wood-pressed oils, often referred to as Chekku or Ghana oils, are gaining popularity for all the right reasons. Unlike refined oils, these are extracted at low temperatures using wooden crushers, preserving the oil’s nutrients, taste, and aroma. In regions like Kakinada, traditional oils such as wood-pressed groundnut oil and sesame oil have always been a staple—and now they’re making a comeback in a big way.
Local and Chemical-Free Alternatives
Sourcing clean, unadulterated oils is easier today thanks to the growth of online platforms that support local producers. For those seeking authentic, chemical-free wood-pressed oils, several reliable digital stores now bridge the gap between rural manufacturers and urban consumers. One such option provides natural oil varieties through a well-structured digital store builder that simplifies local access while maintaining product integrity.
Choosing Health Without Compromise
Here are just a few reasons why more people are switching:
No chemicals or preservatives
High in antioxidants and vitamins
Cold-extracted to preserve nutrients
Enhanced flavor and aroma
Supports local economies and sustainable agriculture
Conclusion
As health consciousness grows, so does the appreciation for time-tested, traditional methods. Whether it’s for a simple stir-fry or a festive sweet, switching to wood-pressed oils is a small step that brings long-term health benefits. With accessible platforms offering transparency and quality, this return to purity is both timely and necessary.